New: Mailbox Warmup is now available

Mailgun Alternative

The Best Mailgun Alternative for Every Email You Send

Compare Keplars and Mailgun on setup, sandbox limits, pricing, and features. No authorized-recipient sandbox, built for both transactional and marketing email.

SMTP IncludedEmail APIsReal-Time TrackingWebhooksEmail AutomationsOAuth Email Sending

Why Teams Look For a Mailgun Alternative

Mailgun has a strong reputation among developers for its email API and deliverability tools. As teams grow, they often need capabilities Mailgun does not offer: OAuth sending without a sandbox, marketing campaigns, AI-powered templates, mailbox warmup, and a free tier that does not run out every day.

  • No Sandbox Recipient Restrictions

    Mailgun's sandbox domain only sends to email addresses you manually authorize one at a time, until you verify your own domain. Keplars lets you authenticate via Gmail, Google Workspace, or Outlook through OAuth and send to any real inbox from day one.

  • Transactional and Marketing Together

    Mailgun is built around transactional delivery with no native marketing product. Keplars handles both transactional emails and marketing campaigns from the same platform, no separate tool required.

  • A Free Tier That Actually Lasts

    Mailgun's free plan caps out at 100 emails per day with ticket-only support. Keplars gives you 5,000 emails free every month with the same support as every other plan.

Mailgun vs Keplars Feature Comparison

A side-by-side look at setup, restrictions, features, and pricing.

FeatureKeplarsMailgun
Getting Started
Sign up and start sending in minutes
Sandbox domain for testing, or verify your own domain before production sending
OAuth Email Sending
Gmail, Google Workspace & Outlook supported
Not supported (API & SMTP only)
Sandbox Restrictions
None. Send to real inboxes immediately
Sandbox limited to pre-authorized recipients only
Free Tier
5,000 emails every month
100 emails/day
SMTP Support
SMTP with STARTTLS & REST API
SMTP & REST API
Transactional Emails
Included
Included
Marketing Campaigns
Built-in campaign platform
No built-in marketing campaign management
Visual Email Builder
Drag & drop editor with code mode
Basic email template builder
AI Email Templates
Built-in AI template generation
Not available
Workflow Automation
Visual workflow builder with conditions, delays, actions & webhooks
Not available
Audience & Contact Management
Contacts, audiences, tags & custom attributes
Basic mailing lists only
Mailbox Warmup
Built-in mailbox warmup
Not available
Real-Time Tracking
Opens, clicks, deliveries, bounces & event timeline
Opens, clicks, deliveries & events
Domain Authentication
Guided SPF, DKIM & DMARC setup with OAuth support
Manual SPF, DKIM & DNS configuration
Pricing
Usage-based pricing starting at $5/month
Starts at $15/month (10,000 emails included)
Support
Responsive support across all plans
Ticket support on lower plans, priority support on higher tiers

Why Teams Choose Keplars Over Mailgun

OAuth Email Sending

Send from Gmail, Google Workspace, or Outlook via OAuth. Your real inbox reputation powers every email with zero DNS setup.

No Sandbox Recipient Limits

Send to any real inbox from day one. Mailgun's sandbox only allows pre-authorized recipients until you verify your own domain.

AI-Generated Templates

Generate polished, responsive email templates with AI. Mailgun's template builder is code-based with no visual editor.

Visual and Code Email Editor

Drag-and-drop and code editing in one unified tool. Switch between visual and code mode without losing work.

Marketing Campaigns

Run broadcast campaigns and lifecycle flows alongside your product emails. Mailgun has no native marketing or audience product.

Mailbox Warmup

Automatically warm up new sending domains and mailboxes to build reputation before sending at full volume.

Unified Analytics Dashboard

Real-time opens, clicks, bounces, and delivery events sit alongside your contacts and campaigns in one dashboard.

Better Free Tier

5,000 emails per month on the free plan versus Mailgun's 100 per day. Far more headroom to build and test before you ever pay.

Built for Modern SaaS Applications

Every email type your product needs, handled from one platform.

User Onboarding

Welcome emails and account setup sequences delivered reliably from day one.

Password Reset Emails

Secure, branded password reset links delivered instantly to your users.

OTP Emails

One-time password codes that arrive in under 5 seconds, every time.

Verification Emails

Email address confirmation flows that complete fast and land in the inbox.

Magic Links

Passwordless login links sent and received in seconds for frictionless auth.

Invoice Delivery

Invoices and receipts as HTML or PDF delivered straight to customer inboxes.

Subscription Notifications

Trial expiry, renewal reminders, and subscription change confirmations.

Marketing Campaigns

Broadcast campaigns and drip sequences sent from the same platform as your product emails.

Email Infrastructure Beyond Transactional Emails

Mailgun is a transactional email delivery platform. Keplars is a complete email platform. Manage everything from a single dashboard.

  • Transactional Emails

    APIs and SMTP for OTPs, resets, invoices, and all product-critical email.

  • Marketing Emails

    Broadcast campaigns and lifecycle email flows from the same platform.

  • Templates

    AI-generated, drag-and-drop, and code editor. All in one unified interface.

  • Automations

    Trigger-based email workflows with branching logic and delay controls.

  • Real-Time Tracking

    Open time, delivered time, click time, and full event timelines per email.

  • Domains and Analytics

    Manage sending domains, SPF, DKIM, DMARC, and a live analytics dashboard in one place.

How to Migrate From Mailgun to Keplars

No sandbox, no authorized recipients. Most migrations take under 30 minutes.

1
Create a Keplars account

Sign up at dash.keplars.com and create a new project. Takes under a minute.

2
Connect your sending identity

Authenticate via OAuth with Gmail or Google Workspace, or add your custom domain with auto-managed DNS records.

3
Replace the Mailgun client

Swap out the Mailgun SDK for the Keplars SDK and update your API key. Method names and field names differ slightly.

4
Import your templates

Copy your existing HTML templates or rebuild them with the AI-powered Keplars editor and visual designer.

5
Update webhook endpoints

Remap Mailgun event names (delivered, opened, permanent_fail) to Keplars dot-notation events (email.delivered, email.opened, email.bounced).

Before vs After

Mailgun
const formData = require("form-data");
const Mailgun = require("mailgun.js");
const mailgun = new Mailgun(formData);
const client = mailgun.client({
  username: "api",
  key: process.env.MAILGUN_API_KEY,
});

await client.messages.create("yourdomain.com", {
  from: "[email protected]",
  to: ["[email protected]"],
  subject: "Welcome!",
  html: "<h1>Welcome aboard</h1>",
});
Keplars
import { Keplars } from '@keplars/sdk';
const keplars = new Keplars({
  apiKey: process.env.KEPLARS_API_KEY,
});

await keplars.emails.sendInstant({
  to: ['[email protected]'],
  subject: 'Welcome!',
  html: '<h1>Welcome aboard</h1>',
  is_html: true,
});

Webhook event name mapping

Mailgun uses its own event names. Keplars uses lowercase dot-notation. Update your webhook handler event checks accordingly.

delivered->email.delivered
opened->email.opened
clicked->email.clicked
permanent_fail->email.bounced
complained->email.spam
unsubscribed->email.unsubscribed

Templates, contact lists, and domain settings all carry over. Full details in the migration guide.

View Migration Guide

Why Startups Choose Keplars

  • Scalable Infrastructure

    Built to grow with your product. Start free, scale to millions of emails without re-architecting your email stack.

  • Developer Experience First

    Clean REST APIs, clear documentation, a developer CLI, and predictable behavior that feels natural in real production workflows.

  • Transactional and Marketing Together

    Stop running separate tools for product emails and marketing campaigns. Keplars handles both from a single dashboard.

  • Analytics That Actually Help

    Real-time open rates, click rates, delivery timelines, and bounce tracking. Know what happened to every email you sent.

  • Automations Without Extra Cost

    Trigger-based email workflows, drip sequences, and re-engagement flows are included. No additional tool or tier required.

  • One Platform for Everything

    APIs, SMTP, webhooks, templates, automations, tracking, domains, and analytics in one place. No tool sprawl.

Frequently Asked Questions

Ready to switch from Mailgun?

View Documentation

Disclaimer: Comparisons are provided for informational purposes only and are based on publicly available data at the time of publication.

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